THE WIRE · WEEKLY · BY BARIS ASA
Tracking
This Week.
Every week I take what actually changed in tracking, GTM, GA4 or Google Ads, and tell you what it means for your numbers and what to do about it. No jargon.
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- Everyone's panicking about the June 15 Google change. Most of you are fine.
Who actually lost conversions when ad_storage became the sole control on June 15, who didn't, and a 10-minute check to tell which you are. Plus the same-day bidding change and GA4's new Source Group.
The newsletter is the timely read. The durable version of each story lives in the fault casebook and the notes, fully worked and kept current.
THE WIRE One read a week.
One read a week.
Then your numbers
make sense again.
What changed, who it actually hits, and what to do about it. Free, on LinkedIn.
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